Graphiq, once a data visualization company, was absorbed into Amazon’s ecosystem to bolster Alexa’s ability to answer complex questions. Its technology now feeds into Amazon’s broader AI and data operations, which are tied to surveillance tools, worker exploitation, and contracts that support the Israeli military and occupation. Every advancement in Alexa’s “intelligence” strengthens Amazon’s grip on consumer data and its role in oppressive systems.
Amazon is rated High Impact because its harms are systemic and interlocking.
Environmental Harm: Delivery fleets, aviation cargo, and data centers generate massive emissions and plastic waste, while public pledges mask lobbying against climate regulation.
Human Rights Violations: Workers face surveillance, injury-level quotas, and unsafe delivery speeds. Migrant workers in Saudi Arabia and elsewhere face wage theft and coercion.
Military & Conflict Complicity: AWS is central to surveillance states. Project Nimbus embeds Amazon in Israel’s occupation and war crimes, supplying AI and data services to its military and government.
The result: consumer spending that powers a machine which entrenches inequality, accelerates climate collapse, and sustains state violence worldwide.