This company’s brands:
Mehadrin is Israel’s largest grower and exporter of citrus, avocados, and dates, marketing under its flagship Jaffa and Edom brands. Its operations extend across the occupied West Bank and Jordan Valley, where farms are built on confiscated Palestinian land and rely on diverted water resources. Mehadrin exports globally through its subsidiary MTEX (Mehadrin Tnuport Export), which handles the distribution of its produce into EU, UK, and North American markets.